ADIDAS —
19SS Q1 (Freehiker)
Art-Direction
Brand Campaign
Graphic Design
Since 2017 we've been working with adidas to create brand campaigns and product stories for TERREX.
"The ultimate brand for athletes who make the world their playground, live without limits, and follow their insatiable passions. Whether your sport is climbing, trail running, mountain biking, ski mountaineering, kayaking, trekking, adidas Outdoor can prepare you for the trail ahead.
The collections of shoes, jackets, windbreakers and other Outdoor essentials use technologies like GORE-TEX®, which ensure that our offering is waterproof, highly breathable, and prepared to protect you in the harshest conditions. Polartec® Alpha® technology in Outdoor clothing keeps you warm while in motion, but it won’t let you overheat during high-pulse activities, due to the optimised breathability and moisture"
(—adidas website)
In collaboration with WeAreLudwig
Creative Directors: Gus&Joe
