Logotype, Visual Identity
We were contacted by the highly skilled swedish carpenter Roger Svensson to create a logo for his company. He specializes in crafting stretcher bars for paint canvases. His daughter, Ebba Svensson (represented by Galleri Magnus Karlsson), is a very talented painter who has exhibited her work at prestigious venues Market Art Fair and Nässjö Konsthall.
Keeping this inspiring family connection in mind, we aimed to design a logo that embodies a rich narrative and background.
Credits:
Photos from Rogers shop are shot by him
Photos from Ebbas Studio are shot by her